For use at the world’s leading trade fair for industrial coating technology whiteID Integrated Design has developed a new trade fair design for Onsystem Technic, the coatings specialists from southern Germany. To raise the general profile of Onsystem Technic in the sector the design focused on generating awareness and the long-distance impact. With the objective of “less product presentation, more communication” an over-sized white belt (representing a polishing or grinding belt) was the fundamental design element of the trade fair stand.
Holz-Handwerk, the European Trade Fair for Machine Technology, Equipment and Supplies for the Wood Craft, and one of the most important events in Europe for joiners, carpenters and cabinetmakers, was held in Nuremberg from 21 to 24 March 2018. Some 500 exhibitors showcase their new products and pioneering technologies for timber for building and lifestyle there every two years.
Dear Business Partner, we would like to express our gratitude for your interest and trust in our company by sending you this fine chocolate figure from “Confiserie Felicitas”! This small chef, hand-poured and decorated with care and attention to detail, is made of the finest Belgian chocolate and we hope will sweeten the weeks as we head towards the end of the year and put you in the mood for a relaxing and happy festive period.
On 13 October 2017, two products developed by whiteID Integrated Design received the International Design Award Focus Silver from the state of Baden-Württemberg: in the object category, the Metrik cantilever chair from Wilkhahn, the renowned manufacturer of office and business furniture; and in the category kids and family, the brand new tractor made by Schleich, specialist for realistic toys with its headquarters in Schwäbisch Gmünd.
The Torinoko Project started for whiteID Integrated Design with quite a special “briefing”. At a chance meeting at an exhibition in 2014 with Yamatoya, a Japanese manufacturer of children’s wooden furniture, it became clear that the understanding of good furniture design is in harmony! You can probably describe this initial, unplanned discussion as the foundation of the successful co-operation. Today, in the spring of 2017, Yamatoya is presenting the new range under the Torinoko brand name, and whiteID Integrated Design has asked its own staff what they think about this special project. INTERVIEW WITH MARTIN SCHECHINGER Senior Designer at whiteID since 2008
INTERVIEW WITH ANN-KATHRIN MÜLLER Designer at whiteID since 2015 whiteID Integrated Design also produced a bilingual brochure to accompany the product launch of Torinoko children’s furniture – what are the benefits of such an all-round project? ANN-KATHRIN MÜLLER: We know the product inside out. We were involved throughout the working process from the initial sketch right through to the finished product and were always kept up to date. We therefore knew every detail about the project. That is, of course, a huge advantage to be able to promote it later. You do not firstly have to acquire knowledge to then convey this appropriately to the customer.
As part of a study, whiteID Integrated Design developed a housing for a portable wireless in-flight entertainment (IFE) and e-commerce system solution for Lufthansa Systems. This is an all-in-one solution that unifies all technical components – such as servers and access points – in a single device: The so-called Mobile Streaming Unit (MSU). Since no complex cabling is necessary, each MSU can be operated in the aircraft with little approval complexity – for example in the aircraft galley or in the luggage compartments. The small size and low weight make the handling easy. This enables airlines a quick launch of the portable solution without costly aircraft modifications. An integrated LTE modem also allows fast wireless updates of content while the aircraft is on the ground.
The Red Dot jury made their decision at the beginning of April – 5,500 products from 54 nations were evaluated and awards given in Essen. With the award of the internationally coveted ‘Red Dot’, we are pleased to receive another seal of approval for the innovative Metrik conference chair from the manufacturer Wilkhahn.
German Design Award for “Luftmeister” air energy meter and “Combat Camo Works” trial motorbike We are pleased about two awards at this year’s German Design Award event and congratulate our customers: German company Luftmeister GmbH and Barcelona-based Vertigo Motors!
Cantilever Metrik also awarded with iF Design Award 2017 After winning the “Best of the Best” at the ICONIC AWARDS: Interior Innovation, the cantilever Metrik has now also been honoured with an iF Design Award 2017. The innovative conference furniture has been developed and realised over the past year for the renowned German furniture manufacturer Wilkhahn.